1. Executive Summary
The Kimberly Tavern is a friendly community local bar located in a city centre area. It offers entertainment on weekends and has a cozy atmosphere with friendly staff and customers. While recent attempts have been made to update the interior, its grey and silver decor gives it a "living room" appearance, differing from its online presence. The exterior is generally acceptable, though the roof could not be assessed. The pub has Sky Sports installed but lacks sufficient bottle selection and external point-of-sale marketing. Overall, it's a comfortable and welcoming spot that could benefit from refined interior design and improved promotional efforts.
2. Key Findings
2.1. Exterior Condition & Appeal
Overall Condition: Not too bad. Looks different to what it does online. Someone has tried to paint it to make it nicer. Generally looked okay.
Outside Areas: Few benches
Signage & Branding: Okay, but no point of sale (POS) outside.
Kerb Appeal: Not too bad.
Marketing: Few posters advertising "Play Your Cards Right" and weekend entertainment. Not much with drinks promos on.
2.2. Interior Condition & Ambiance
General State: Not too bad inside. Looked a bit like a living room though. Everything was grey and silver. Comfortable enough. Was decorated like a pub though.
Decor & Furnishings: Someone has tried to paint it to make it nicer, but it looks like a grey living room.
Cleanliness: Okay.
Layout: Specified as a long single bar inside.
2.3. Clientele & Location
Primary Patrons: Community local. Friendly customers.
Local Patronage: Community local.
Location Type: City centre flats.
Surroundings: Not far from The Bell (another pub).
Local Context: Entertainment on weekends.
2.4. Service & Offerings
Service Quality: Staff friendly. Friendly customers and staff.
Product Selection: Decent selection of spirits. Not enough bottles.
Pricing: £3.30 for lager.
Entertainment/Amenities: Entertainment on a weekend. TVs with Sky installed. TV music channel.
Systems: ICR Touch POS system. Has a glasswasher.
2.5. Specific Observations & Ratings
- Exterior Condition: Not too bad - 6/10
- Interior Condition: Not too bad inside, looked a bit like a living room though. Everything was grey and silver. - 7/10
- Roof Condition: Don't know, couldn't see it (too high up) - 5/10
- Exterior POS: Okay, but no POS - 6/10
- Comfort: Comfortable enough, decorated like a pub - 6/10
- Cleanliness: Okay - 6/10
- Product Selection (Bottles): Decent selection of spirits, not enough bottles - 7/10
- Internal POS: Looked good enough - 6/10
- Exterior Marketing: Few posters, not much with drinks promos - 1/10
- Benches: Few benches - 4/10
- Lager Price: £3.30 lager - 7/10
- POS System: ICR Touch - 5/10
- Glasswasher: Present - 5/10
- Sky Sports: Installed on TVs - 4/10
- TV Channels: TV music channel - 6/10
- Weekend Entertainment: Present - 8/10
- Staff/Customer Friendliness: Friendly customers and staff - 7/10
3. Overall Impression
The Kimberley Tavern is a friendly community bar with a cosy atmosphere, benefiting from its welcoming staff and customers and weekend entertainment. While attempts have been made to update the interior, its grey-centric decor gives it a domestic feel that might not suit a pub. It has Sky Sports, but could improve its bottle selection and external marketing. The exterior is acceptable, though the roof's condition is unknown because it is too high. Overall, it's a comfortable local spot with potential for enhanced pub ambiance and promotional efforts.
Overall Assessment: Friendly bar with a cozy atmosphere. Staff and customers are friendly, interior has been recently updated but gives a "living room" appearance rather than a traditional pub feel. Good weekend entertainment offerings but exterior marketing could be significantly improved.